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Business Development Manager (Legal)

New York, New York
SourcePro Search has a fantastic opportunity for a Business Development Manager with our top ranked law firm client in their New York City office.

What You'll Do:
  • Drive revenue to a billion-dollar, global law firm through strategic initiatives, client events, marketing materials, and presentations.
  • High visibility within marketing department, including close interaction with the department Director, and with the M&A and Private Equity Partners.
  • Opportunity to be mentored and to hone key marketing skills, including persuasive writing, project management, research and targeting, and event planning.
  • This is an ideal time to join a dynamic and growing marketing organization.
  • Develop Marketing Plans In conjunction with the firm’s marketing and business development goals, help form and execute on business development and marketing plans, with underlying budget recommendations.
  • Consistently demonstrate the value that Marketing Department resources can bring to bear in meeting the firm’s financial and practice goals.
  • Make recommendations to practice group leaders on a broad range of business development and marketing strategies, demonstrating strong understanding of the corporate practice group and industry norms, terms, and business procedures.
  • Encourage engagement and collaboration by facilitating the development of business plans within each group and other relevant practice groups.
  • Keep abreast of developments in the law for assigned groups and relevant industries that could result in expanded or new client opportunities, etc.
  • Develop proactive responses to advance business development.
  • Collaborate closely with Senior Business Development Manager to ensure plans integrate with and support firmwide business development and marketing strategies.
  • Deploy Marketing Initiatives Implement business development and marketing plans for assigned practice groups, ensuring that the implementation is effectively managed, appropriately budgeted and communicated.
  • Develop customized pitches/RFPs, presentations, marketing materials, bios, practice group descriptions and website content.
  • Conduct competitive intelligence and research of prospective targets, industries, markets, and conflicts via firmwide resources.
  • Proactively participate in key industry networks, identifying partnership opportunities to enhance the position of the firm or practice groups in the market place.
  • Lead the timely completion of submissions to directories and ranking authorities; ensure rankings in preferred publications, such as Chambers & Partners, are maximized.
  • Implement Programs Collaborate closely with practice groups and Marketing Department to produce client development seminars.
  • Take seminars from concept through all stages of development and implementation, from targeting attendance participation to leading action-oriented follow-up.
  • Collaborate closely with practice group leaders and Marketing Department to identify speaking and sponsorship opportunities; target appropriate membership opportunities, etc.; create visibility; and advance business development goals.
  • Assist corporate group and individual partners to prepare for client pitches; track results of pitches and prepare responsive reports and analyses incorporating strategies for increasing effectiveness.
What You'll Bring:
  • Bachelor’s degree in a related field required. At least five years of relevant experience in professional services marketing; law firm experience preferred.
  • Working knowledge of corporate practices desired, with direct work experience a plus.
  • Strong knowledge of core marketing principles including driving innovative tools and programs, competitive intelligence, market research, and pitch and RFP responses.

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